1. Introduction

Welcome to Gas Mark Plumbing and Heating Ltd (“we,” “our,” or “us”). Your privacy is important to us, and we are committed to protecting any personal information you provide. This Privacy Policy outlines how we collect, use, and safeguard your data when you visit our website.

2. Information We Collect
When you use our website, we may collect the following types of information:

  • Personal Information: Name, email address, phone number, and any details you provide through contact forms or service requests.
  • Automated Data Collection: We use cookies and tracking technologies, including Google Analytics and Microsoft Clarity, to collect information about your browsing behavior, including:
    • Your IP address
    • Browser type
    • Pages visited
    • Time spent on pages
    • Clicks and interactions

3. How We Use Your Information
We collect and process your information for the following purposes:

  • To provide and improve our services
  • To respond to inquiries and service requests
  • To analyze website traffic and user behavior using Google Analytics and Microsoft Clarity
  • To optimize user experience and website performance
  • To comply with legal and regulatory obligations

4. Cookies and Tracking Technologies
We use cookies to enhance your browsing experience. Google Analytics and Microsoft Clarity may track and analyze your interactions with our website. You can manage or disable cookies through your browser settings.

5. Sharing Your Information
We do not sell, trade, or rent your personal information. However, we may share data with third-party service providers, such as Google Analytics and Microsoft Clarity, for website analysis and optimization. These providers process data under their respective privacy policies.

We partner with Microsoft Clarity and Microsoft Advertising to capture how you use and interact with our website through behavioral metrics, heatmaps, and session replay to improve and market our products/services. Website usage data is captured using first and third-party cookies and other tracking technologies to determine the popularity of products/services and online activity. Additionally, we use this information for site optimization, fraud/security purposes, and advertising. For more information about how Microsoft collects and uses your data, visit the Microsoft Privacy Statement

6. Data Security
We implement security measures to protect your data. However, no online transmission is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.

7. Your Rights and Choices
Depending on your location, you may have rights regarding your personal data, including:

  • Accessing the information we hold about you
  • Requesting corrections or deletions
  • Opting out of tracking technologies
  • Managing cookie preferences

8. Third-Party Links
Our website may contain links to third-party websites. We are not responsible for their privacy practices and encourage you to review their policies.

9. Updates to This Privacy Policy
We may update this policy from time to time. Changes will be posted on this page with the updated effective date.

10. Contact Us
If you have any questions or concerns about this Privacy Policy, please contact us at: hello@gasmarkheating.com